A CLOSER LOOK:

CONTENT CREATORS

SNAPSHOT

the famous "pogchamp"

Project: TwitchCon 2022

ROLE: Community ManagementPROJECT LENGTH: 2 monthsPROJECT TYPE: events managementMISSION: prepare over two dozen creators for the top livestreaming industry event (and vice versa!)PRIMARY PLATFORMS: Twitch, DiscordPRIMARY TOOLS: Asana, Adobe Creative Suite, Canva

CONVENTION PLANNING

After a pandemic-enforced two year hiatus, TwitchCon 2022 came back in style! The majority of livestreamers I've had the pleasure of developing relationships with decided to make the trek to sunny San Diego- from across the US and even Europe.As community manager and San Diego local, of course I had to ensure they had a stellar experience.
Services

  • AirBnB booking

  • Transportation maps & services

  • Off-site activities booking (hey, World Famous Zoo!)

  • Promotional materials

  • Convention scheduling & events

  • Unofficial tourist travel guide!

Content creator Wyverine, featuring some of our activities- including the Community Meetup!

COMMUNITY MEETUP

Can you put a bunch of content creators together in a space and not have a community event?
LOCATION: Happy Does BarPROJECT LENGTH: 2 weeksPROJECT TYPE: event planningMISSION: Community meetup event for 15 creators (3 headliners)PRIMARY PLATFORMS: Twitch, DiscordPRIMARY TOOLS: Asana, Eventbrite, Adobe Creative Suite, Canva
Constraints

  • Coordinating creator schedules

  • Venue needed to be within walking distance of the convention

  • Venue needed to offer outdoor/open air seating

  • Venue needed to accommodate +100 attendees

Supplementals

  • Attendee RSVPs handled via Eventbrite

  • Event would be +18 up

  • Event marketed exclusively on Twitch & Discord

  • Icebreakers, photo ops & activities (cornhole? absolutely!)

Feedback, both directly and through Eventbrite's system, was extremely positive- and more than once cited as the highlight of the convention. It was the perfect cap to an action-packed week, and a pleasure to finally meet such talented creators face-to-face.And within weeks, I was hearing of all the exciting plans for next year's convention (after all, you can only fit so much into a single trip!)

Your fans, your friends, your unofficial "brand ambassadors" are why you do what you do.